Ep 38. From Microcredit to Mainstream:
Chandra Shekhar Ghosh and the Bandhan Bank Revolution
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In this episode of Money Majlis, I have the privilege of sitting down with Chandra Shekhar Ghosh, the founder and chairman of Bandhan Bank-a man whose journey from humble beginnings to the helm of one of India’s leading private banks is nothing short of inspirational.
Our conversation traces the incredible evolution of Bandhan, from an NGO for marginalised women in 2001 to India’s largest microfinance institution today, with an asset book of USD 21B and serving over 35 million customers across 6000 branches. All while staying true to its mission of financial inclusion and community empowerment.
We delve deep into the world of microfinance, discussing both its transformative potential and the criticisms it faces-such as concerns over debt traps and the risk of mission drift when institutions pursue profit over purpose. Beyond credit, we talk about the growing importance of savings, insurance, and wealth-building products for low-income segments, and how Bandhan is fostering grassroots innovation to deliver these services effectively across diverse geographies.
Ghosh highlights the bank’s creative marketing efforts, including sonic branding and impactful campaigns, which resonate deeply with rural and semi-urban customers. He outlines Bandhan’s strategy for expanding credit access, especially for MSMEs, and shares how technology-particularly AI and data analytics-will play a pivotal role in enhancing risk management, operational efficiency, and customer reach.
Tune in for an episode rich with stories of vision, humility, and real-world impact-one that reaffirms the power of banking to change lives for the better.
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Research by: Shekhar Krishnamurthy
Production: Sabine Achkar @ Poddster
Giving partner: Goodworld
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